The company shared with HYPEBEAST exclusively that there have been over 1 billion tweets about crypto since 2020, of which 299 million were tweets made in the last year alone. The most retweeted tweets during this time include this Bitcoin gift Since YouTuber Mr. Beast; this Super Bowl commercial of the crypto exchange FTX; this Ethereum Christmas gift Since in two ways the founder Callux; this Dogecoin rallying call of Dogecoin Rise; And this tweet from Elon Musk allow buyers to pay Teslas with Bitcoin.
As of 2020, top co-mentioned crypto topics include business and finance, investing, NFTs,Bitcoin, Ethereumcryptocurrency exchanges, digital assets industry, Binance Piece of money, Dogecoin and tech personalities. From 2020 to 2021, there have been approximately six times as many tweets about crypto than ever before – a testament to its recent mainstream boom.
The top countries where most #CryptoTwitter conversations have taken place since 2020 are the United States, India, Indonesia, Turkey, Bangladesh, United Kingdom, Japan, Nigeria, Vietnam, and Philippines. Top crypto-related hashtags from January 1, 2021 to March 2, 2022 included #nft, #bitcoin, #nfts, #crypto, #bsc, #nftgiveaway, #btc, #eth, #nftcommunity and #airdrop.
The data also shows the rise of NFTs and the growth of discussions about NFTs on Twitter. There have been approximately 375 million tweets about NFTs from January 2021 to date, and the top 10 industry influencers include the world’s largest crypto exchange. Binanceits blockchain software Binance ChannelIt is CEO Changpeng Zhao, Elon Muskcryptocurrency trading app Coinbase, Mr. Beastcryptocurrency aggregator CoinMarketCapNFT market Open Seacryptocurrency exchange Crypto.com and the Solana blockchain.
Twitter has embraced the wide range of crypto enthusiasts that inhabit its platform by allowing creators to get tip in Bitcoin, display their NFTs as their profile picture (called in the PFP community) and link their crypto wallets to Twitter for easier authentication. The company also introduced Spaces in 2020, a live audio chat feature that has since expanded crypto dialogue, and in September it began testing Communities, which gives people a dedicated place to connect and share ideas about a given subject.
“We’re seeing a thriving crypto community on Twitter, from NFT creators to cryptocurrency investors,” said Esther Crawford, the platform’s head of creator products. “Since Twitter is one of the first places many people learn about crypto for the first time, we see an opportunity to make it easier for people to participate in the promise of web3 directly on the platforms they already use.
Although Twitter has become a starting point for discussions about crypto, there remains a gender divide in the number of crypto users. According to the data, women made up only 32% of tweets about crypto from January 2021 to present, although they have contributed significantly to the NFT industry through investments, NFT education and more. In response, Twitter launched its first-ever female-led NFT community called “Women in NFTs” to provide space for female expansion and connection in web3.
In other news, Twitter now lets users tip Ethereum creators.