The widespread use of plastics globally has raised serious concerns about micro/nanoplastics, which are particles ranging in size from 1 micrometer to less than 0.1 micrometer. These particles are released during various industrial activities such as plastic production, packaging, textiles, cosmetics, etc. paint manufacturing, and are inadvertently released during the manufacturing, use and disposal phases. In this article, we highlight the importance of proactively tackling micro/nanoplastics to drive long-term business sustainability and drive future innovation.
Revealing the scale of the micro/nanoplastic problem:
Advanced technologies have revealed the alarming escalation of the microplastic problem, which now extends into the nanoscale spectrum, with potential implications for human health.
Columbia University researchers have improved the hyperspectral stimulated Raman scattering (SRS) imaging platform to detect nanoparticles as small as 100 nanometers, allowing polymer identification for more precise analysis.
Using this technology, researchers examined the micro/nanoplastic content of commercially available bottled water and found levels of nanoplastics 2 to 3 orders of magnitude higher (240,000 particles per liter) than estimated previously. The polymers come from plastic bottles and reverse osmosis membrane filters used for water purification.
This increased detection accuracy reveals the scale and impact of these particles, surpassing previous estimates, highlighting their ubiquity and potential implications for human health and the environment.
Proactive measures for plastic-intensive industries:
Despite the current lack of regulatory oversight, companies have compelling reasons to proactively confront the problem of micro/nanoplastics.
The environmental impact of micro/nanoplastics cannot be underestimated. These tiny particles pose a significant threat to ecosystems and wildlife. By taking action to combat micro/nanoplastics, businesses can play a central role in preserving biodiversity and safeguarding environmental health.
Additionally, prioritizing sustainability aligns with the principles of corporate social responsibility. As consumer preferences increasingly shift toward eco-friendly brands, companies that demonstrate their commitment to mitigating micro/nanoplastics improve their brand reputation and foster customer loyalty.
In addition to societal and environmental benefits, adopting sustainable practices is an integral part of ensuring long-term business sustainability. Businesses that proactively adapt to changing consumer expectations and anticipate future regulations are better positioned to withstand market changes and maintain a competitive advantage.
Even companies not directly involved in their generation may face disruption and regulatory scrutiny due to the prevalence of microplastics in global supply chains. So, collaborating with suppliers to resolve this issue should minimize supply chain disruptions and regulatory risks.
Businesses are offered a unique opportunity to anticipate any potential regulatory developments. By implementing proactive measures, businesses can avoid the financial and operational challenges associated with complying with future regulations.
Investing in sustainable practices not only addresses environmental and regulatory concerns, but also promotes innovation and provides a competitive advantage. Companies exploring alternatives to micro/nanoplastic generating materials can drive innovation, save money and improve operational efficiencies.
Adapting to consumer demands and environmental needs:
The implications for consumers are significant. It has been widely publicized that humans, inadvertently, consume/inhale micro/nanoplastic particles. This amount increases for dependent people bottled water consumptionhighlighting the need to pay attention to product safety and sustainability practices.
Consumers are increasingly take measures to reduce plastic consumptionurging businesses to align their strategies with changing consumer sentiment towards sustainability.
To move toward sustainability, plastic-intensive industries must prioritize sustainability in product innovation and integrate micro/nanoplastics into product lifecycles and recycling efforts under extended producer responsibility .
Companies must consider environmental factors when designing materials to ensure sustainability, end-of-life management and suitability for reuse and recycling.
Seize the opportunity to innovate:
Addressing micro/nanoplastic generation aligns with corporate social responsibility, improving brand reputation and customer loyalty. Plastic-intensive industries have the opportunity to encourage healthier and more sustainable practices, contributing to a healthier environment.
For a more in-depth look at how plastic-intensive sectors can address the micro/nanoplastic crisis, see our Intelligence Brief titled: Microplastics in industry: identifying risks and opportunities for action.